HISPANIC
HERITAGE MONTH
The Mexican American audience is highly tuned in to see how brands they love are celebrating Hispanic Heritage Month.
M Booth and Tequila CAZADORES brought together celeb chef & talent partner Chef Aarón Sánchez and our influencer partner, Fabrizio Villalpando to create a meal together while exchanging family stories.
SENIOR ART DIRECTOR
Liz Kim
ACCOUNT & COPYWRITER
Claire Lupi
ART DIRECTOR
Melissa Payamps
PROUDCER
Brian Wheeler
& Colton Moyer
VIDEOGRAPHER
& LIFESTYLE PHOTOGRAPHER
Chris New
PDP PHOTOGRAPHER
David Rodriguez
CAZADORES COCINA COLLECTION
Tequila CAZADORES, in collaboration with Francia Raisa, launched the CAZADORES Cocina Collection - a home entertaining line that pays homage to both the brand’s and Francia’s shared Mexican culture to infuse the spirit of fiesta into any moment.
Tequila CAZADORES has worked with an authentic Mexican homeware vendor, GUELAGUETZA Designs, to create the collection with items being hand designed by local artisans throughout Mexico. Working with Francia, we promoted the collection in a way that fits the aesthetic of Francia’s own brand and values, including item names and descriptions, and creative assets produced for E-Comm and Social Media.
CAZADORES
X CAFÉ BUSTELO
For millions of people, coffee is something they could never live without.
M Booth and Tequila CAZADORES came together to create a campaign for coffee lovers to celebrate coffee - morning, noon, and night!
Tequila CAZADORES and Café Bustelo have partnered to bring the spirit of Latin American culture into people’s homes by tapping into the versatility of coffee and cocktails through the launch of the campaign, Café o’ Clock.
STORYBOARDS
